Social Collaboration and Dynamic Communities

E-Movements and the Structure of Collective Action
Nov 7, 2003

E-Movements and the Structure of Collective Action

Professor Jennifer Earl, is a member of the Sociology Department and is current Director of CITS at UC Santa Barbara. Using the online strategic voting movement during the 2000 US Presidential Election as a case study, Professor Earl and her colleagues argue that the application of prior theory often overlooks the ways in which movements that emerge and thrive online function differently from conventional movements.

Studying the Relationship Between the Internet, New Media and Politics.

Message from the Director Jennifer Earl

In a heated primary season and Presidential election year, it’s easy to see the importance of studying the relationship between the Internet and other new media and politics. Whether the use of YouTube videos in presidential nomination debates or the growing sophistication of campaign websites, it is clear that how campaigns, and political figures more generally, connect with supporters and challenge opponents is changing in the face of the increasingly pervasive presence of the Internet in everyday American life.